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Wildberries has become the leader in the sale of electronics among marketplaces

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Wildberries has become the leader in the sale of electronics among marketplaces

Russian retailer Wildberries has become the largest seller of electronics among marketplaces.

According to research by Data Insight agency, in 2020 sales of electronics and home appliances on Wildberries tripled to 45.2 billion rubles

"Today, electronics manufacturers and retailers are increasingly developing online sales channels for their products in cooperation with marketplaces. In January-August the number of entrepreneurs selling appliances and electronics through online marketplace Wildberries increased almost 5 times compared to the previous year," - the company noted.

Wildberries also said that they see high potential in this category in the online segment, so they are ready to invest in the development of cooperation with Russian and international sellers.

Recall, in July this year, the marketplace announced the expansion of cooperation with sellers of electronics and home appliances. For this purpose, the online retailer has launched direct delivery from sellers, which will allow to expand the assortment and start cooperation with new sellers.

Made in Russia / Made in Russia

Author: Maria Buzanakova

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